Starting a new business, whether large or small, may seem daunting, but over the last few years, it has become increasingly easier as there’s a lot of information and resources available online. It is not a necessity for you to have a degree or a large amount of money behind you, or even any business […] The post Starting a Business on a Budget appeared first on Viral Viral Videos. via Viral Viral Videos https://viralviralvideos.com/2020/05/27/starting-a-business-on-a-budget/
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We all know how stressful applying for any job can be, but if that job happens to be your dream job, then all the pressure is on… Hiring managers don’t have a load of time to read thoroughly through each application, which means you only have a certain amount of time to get them to […] The post Resume Tips to Help you Stand Out to Hiring Managers appeared first on Viral Viral Videos. via Viral Viral Videos https://viralviralvideos.com/2020/05/26/resume-tips-to-help-you-stand-out-to-hiring-managers/ The perfect teasers are created to grab the attention of viewers and keep them wanting more. But, how do you craft one without giving too much away? In this post, we’ll be examining teasers and content snippets we’ve created, and deep-diving into the elements of what makes them successful. What is Teaser Content?A teaser is a short video that is created as a way of generating buzz around an upcoming announcement. It could be used to promote a longer video/movie, a product launch or anything that needs some sort of announcement. The key here is to attract viewers and only provide enough information to encourage them to learn more. Types of ContentThere are slight differences between the types of teaser content you can unveil to the world, each serving a slightly different purpose. TeaserA teaser video is usually very flashy, punchy, and hypes up what you are trying to promote. You only show excerpts from the main event, rather than the whole narrative. It’s all about building suspense and intrigue without giving away too much. You’re hinting at a big moment rather than revealing it. TrailerA trailer provides more information about what you are trying to promote. A trailer often tracks the general narrative, and gives away the plot to a certain extent. Usually a little lengthier than a teaser, trailers leave viewers with clear expectations for what they will get out of watching or participating. Content SnippetContent snippets are literally taking clips of your larger piece of content and selecting bite-size portions to push out to attract viewers. These snippets are very short clips or soundbites designed to grab viewer attention. For instance, clips that loop particularly well are perfect for this purpose. All of these content types are great for sharing on social media as well, but you’ll have to plan your shot to accommodate the varying sizes. Watch our How To Video episode on optimizing for social to learn more. Elements of a Great Teaser ContentGreat teaser content should contain each of the following three elements. A hook, offering a solution, and a call-to-action. If you can’t quite fit it all in one teaser video, consider making a series of them, each contributing a different element. You can also use copy in the post on social media or on the webpage where you’re sharing your video to the same effect. Or, you can use video marketing tools, like in-player calls-to-action or custom post-play screens to deliver the full message. Strong HookThe first few seconds of your video are crucial to hooking your audience. There are different ways to accomplish this, and the right choice has to align with your brand, content, and the event or video you’re promoting. Thought LeadershipBy quickly establishing expertise, you’ll pique viewer interest and make them want to hear what you, or the subject of your video, has to say. You don’t necessarily have to be a celebrity or renowned expert. Simply explaining who you are and why you’re qualified to speak on a subject is a great place to start. Action SequenceIf your video features a dramatic moment, lead with it, or the build-up to it, to create a suspenseful feeling for your audience. They’ll be excited to see what comes next. We accomplished this in the teaser below for our post on Producing a Compelling Video Without Dialogue. Emotional ConnectionHeart-warming and engaging content enables you to connect with viewers on an emotional level, which motivates them to keep watching. The same goes for uplifting, sad, or even controversial videos. To learn how to create a video that emotional storytelling, read our post on emotional storytelling. Editing for IntrigueIf none of the above really work for your video, careful editing can grab viewer attention and keep them watching. It’s all about quick cuts to get to the heart of the matter as quickly as possible, without letting viewers see too much. Offer a SolutionSimply explaining what your audience can expect is a straightforward way to get viewers interested. If people are searching for solutions, and your teaser sets up the expectation that the full-length content can help, you can bet they will engage. For example, in the teaser below, we illustrate exactly what we will be covering in our Solo Filming mini-series. However, once you set viewers’ expectations, be sure that your full-length content delivers on your promise. Clear Call to ActionLast but not least, you need to tell your viewers what to do next. A call-to-action, or CTA, is a recommendation for what the viewer should do after watching the teaser. Always include your name and logo. If your video is amazing, but people don’t know who made it, it’s essentially useless for your brand. Secondly, you need to include actionable steps for someone to take. In the video below, Nick says, “click the link to check it out.” This is then followed up by our name and logo. This is a very clear suggestion for viewers to understand. We’ve pulled them in with a strong hook and explained what they can expect, if they liked what they saw, suggesting they “click the link” is a perfect next step. How to Make a TeaserThere are many ways to create a teaser for your content. The first way, and probably most applicable for video, is to plan to produce your teaser as part of your larger video shoot. When in the pre-production phase of your video plan, be sure to take the time to write a script for a trailer. This way, you can film it right along with your other content, and plan to include all the various elements. Many of the videos featured above were created this way. Another option is to get very creative with it. This could take several different forms including animated teasers, product reveals, comedy, and more. This sort of teaser will most likely need to be planned as a separate supporting project to your main content, but, the outcome is usually worth it. As a third option, you can use b-roll from prior shoots to cobble together a short promotional video. This works extremely well if you have a series to promote, as it allows you to pull from different sources to give your audience a sense of the depth of your content. This example was for horror lighting mini-series, pulling content from several different videos. Finally, you could film yourself or a member of your team speaking straight to the camera to promote your upcoming event, video, or announcement. It’s all about creating a personal connection, and sharing your excitement about what’s to come. Teaser content is a great way to spread the word about what your company is working on. Getting these videos in front of the eyes of your audience is crucial for promoting and pushing your brand forward. Are you creating teaser content to promote your bigger endeavors? If so we want to see it, let us know in the comments below. The post How to Make a Captivating Teaser Video appeared first on SproutVideo. from SproutVideo https://sproutvideo.com/blog/how-to-make-a-captivating-teaser-video.html via IFTTT from https://johnsmith0190.tumblr.com/post/618674773943304192 from https://alvindukes.blogspot.com/2020/05/how-to-make-captivating-teaser-video.html Zane Watson is one of my favourite Canadian Body builders, today. As an avid fan I have followed him on social media and in bodybuilding magazines for the past 3 years. His Instagram posts are my favorite among all bodybuilders, because He pulls no punches, and shows exactly how he trains. Everyday I look forward […] The post Watching Zane Watson Train appeared first on Viral Viral Videos. via Viral Viral Videos https://viralviralvideos.com/2020/05/18/watching-zane-watson-train/ Introduction: Do you ever wonder why sprinters have more muscle than marathoners? Why does doing quick bursts like sprinting on a bike lead to fat loss versus just walking outside for a long period of time? Here’s why high intensity cardio as performed in my HIT3 method is much more efficient and result producing than […] The post Hi-Intensity Cardio (HIT3) for Better Results appeared first on Viral Viral Videos. via Viral Viral Videos https://viralviralvideos.com/2020/05/14/hi-intensity-cardio-hit3-for-better-results/ Students everywhere, at one point or the other in their course, will have to write an essay. When you consider the process of writing an essay, it is time-consuming and demanding. Besides, there are many types of essay writing with different structures. This makes the process pretty overwhelming. As a result, many students do not […] The post Top 5 New Trends for Essay Writing in 2020 appeared first on Viral Viral Videos. via Viral Viral Videos https://viralviralvideos.com/2020/05/14/top-5-new-trends-for-essay-writing-in-2020/ Footage can be recorded in three different formats: uncompressed Raw, Log, or standard color space. But, what do those terms even mean, and how do they impact your final result? In this week’s How To Video, we’re going to be taking a deep dive into the different types of video codecs, and the effect they have on your footage. How Digital Cameras Record FootageLike most digital processes, camera footage starts as just data – 1s and 0s. The camera’s sensor is made up of red, green, and blue pixels more commonly referred to as megapixels. These pixels capture light, and convert that energy into information that the camera can read, and which eventually, you’ll be able to edit in post-production before outputting a finished video. Footage Format OptionsIn order for you to use the footage captured by the camera, the camera has to format the image. There are several different routes you can go when deciding how you want your camera to deliver your footage. You can get Raw data, compressed Raw data, or color space footage. The options available vary depending on the camera you use. Below, we’ll look at the three most common formats. Uncompressed RawThis is basically the data that we referred to in the first section. These files are going to be enormous since this format contains the maximum amount of data possible. Think of it as getting a Raw photo for each frame of your video. That’s a lot of data! Because of this, very few people, if anyone, use completely Raw footage. However, in theory, this would give you the maximum editing options in post-production if you had a system that could handle such large files. Compressed RawCompressed Raw is exactly what it sounds like: a compressed version of Raw footage. This format squeezes the footage down to something a bit more manageable without losing the ability to make big adjustments in post-production. ISO, color temperature, and color space are all aspects you’ll be able to control in post. For many, this is one of the best options to choose if your camera supports it. You’ll lose the least amount of quality while maintaining a relatively manageable file size. Unfortunately, the best Raw compression codecs are usually reserved for higher-end camera systems like Red and Arri. Many other brands have Raw options, but might end up losing some of the data when processing the image due to “lossy” compression. Color Space CodecsThese options compress your footage even further. Consequently, you’ll lose some post-production options, but you’ll gain back huge amounts of space on your memory cards.F LogLog (Logarithmic) color space is a popular choice because it allows for the most dynamic range in your footage by keeping the darker areas from creating noise, and the brighter areas from being blown out. It does this by squeezing the image into the middle of the color spectrum to then be edited in post. Once Log footage has been imported to your editing program of choice (we use Adobe Premiere Pro), you have to apply a LUT (look-up-table), which converts it to a standard color space. A LUT is basically a color preset that you apply to your footage. There are LUTs like the REC.709 LUT which will bring your footage from Log to a more standard look, and there are much more creative LUTs that can give your footage a unique look and feel. The Standard or REC.709This codec, which varies from manufacturer to manufacturer, will look the “best” straight out of the camera. Instead of applying a LUT to Log footage or extensive editing to Raw footage, this footage needs very little editing in theory. It is the standard delivery color space, with full color and contrast. Which is Right For You?Depending on your camera, you might not get much of a choice in terms of how your image is compressed. If you do have options, here’s how to know which is right for your project. Minimal ProcessingIf you need to use the footage right away, with minimal processing, The Standard is a perfectly fine choice. The trade-off is that you won’t be able to fine-tune the final result to the same extent as other formats. A great example of this would be if you’re shooting a documentary that accumulates hundreds of hours of footage. If you tried to shoot that Raw you would end up with terabytes of footage that would be completely unmanageable. This is where your camera’s standard format will really help your process. More ControlIf your project requires a specific look, you’ll want more control over the color grading process. As your control over the image increases, so does your file size. Consider whether or not the rest of your workflow can manage large files for editing. If you’re not concerned about file sizes, compressed raw or the Log color space is a step up from REC.709 in terms of the ability to edit in post. Maximum Color CorrectionTo go even further, uncompressed Raw footage would be your next option. This is going to be for super-specific situations where you need complete control over the image. One example where you’d need that level of control would be a detailed product shot that only lasts a couple of seconds. While the file size will be very large, you’ll have all the information you need to manipulate the footage to your liking. One thing you have to take into consideration is your ability to actually color correct the footage for Log and Raw. While there are lots of LUTs you could use, the color science involved to create the right look can be very complex. For more information, watch our How to episode on color grading. Each of the different footage formats have their advantages and disadvantages, what type of footage do you think you’ll use? The post Clearing up Codecs: Raw, Log, and Compression Demystified appeared first on SproutVideo. from SproutVideo https://sproutvideo.com/blog/clearing-up-codecs-raw-log-and-compression-demystified.html via IFTTT from https://johnsmith0190.tumblr.com/post/618038080005455872 from https://alvindukes.blogspot.com/2020/05/clearing-up-codecs-raw-log-and.html How are they Qualified? If you’re not sure of the difference between an interpreter vs a translator or qualified vs certified then you’re not alone. Simply being bilingual does not ensure quality interpretation. Furthermore, friends and family should be avoided if possible, due to their bias, lack of training and qualifications. Interpreting is both an […] The post Hiring the Best ASL Interpreter or Spanish Translator appeared first on Viral Viral Videos. via Viral Viral Videos https://viralviralvideos.com/2020/05/11/hiring-the-best-asl-interpreter-or-spanish-translator/ The music has to power to change the mode and make you happy. May be some people are not satisfied with this thought and disagree with the statement. You can do a practical to understand this fact and if you want then take the assistance of telugu songs download and listen to the best telugu […] The post Benefits of Listening to Music appeared first on Viral Viral Videos. via Viral Viral Videos https://viralviralvideos.com/2020/05/07/benefits-of-listening-to-music/ The rise of full-frame sensors has been on its way for years now. However, Super 35 is still seen as the standard for most serious filmmakers. In this episode of How To Video, creative director Nick LaClair discusses some of the pros and cons of full-frame sensors, and what he would buy if given the option. HistorySuper 35 (or 35MM film) started gaining in popularity back in the early ’80s when it was first introduced. Since then, it has been extremely popular with filmmakers, and somewhat of a standard. At the time, the only larger film format was 70MM film, which is typically only used for IMAX theaters since it was extremely expensive. Fast forward to the modern age of video production, and most camcorders and cinema rigs still shoot Super 35, but now in a digital format. In the mid-2000s, industry leaders such as Red and Arrri were among the first to bring Super 35 to a digital format. These juggernauts still dominate the category today, and are used by Hollywood filmmakers and independent videographers alike. Around the same time, however, companies like Canon, Nikon, and Sony started building DSLRs that could shoot video as well. Since DSLRs are made to shoot photography, their sensors are bigger than those of cameras made to shoot only video. This ultimately led professional camera manufacturers to introduce cameras that were specifically designed to shoot full-frame as well. Which brings us back to our original question, are full-frame video cameras worth it? If you’re in the market to purchase a new pro camera, there are some very serious factors that need to be taken into consideration. We’ll examine them in detail below. Benefits of Full-FrameThe case for full-frame starts with the distinctive benefits of having a larger sensor size. First, it allows for more control over your depth of field. Having the option to create smoother blur behind your subject, or bokeh, is a powerful creative option. In films like Midsommer, you can see the use of this across the board, especially during close-ups of the subject with a large distant background. Second, full-frame offers improved low light performance. Because of the larger sensor size, more light reaches the sensor, which is pivotal for filming in dark environments. Improved ISO performance is also associated with full-frame sensors. Since the pixels are larger, you can expect less noise at higher ISO levels. While you’ll want to keep ISO generally low, having the option to crank it up without losing quality can be very beneficial in certain circumstances. Last but not least, you can get closer to your subject while still maintaining quality. Full-frame, as mentioned above, lets in more light and distorts less when using a wide lens. A great example of this is in The Revenant. A wide-angle lens, combined with a large-format camera, allowed them to keep so much of the scene in the shot while maintaining a close up on the subject. You can expect similar results with most full-frame cameras. Drawbacks of Full-FrameOf course, as with most things, with the good comes the bad. First, having more control over your depth of field makes it more difficult to accurately pull focus. If you’re shooting a scene with a lot of different subjects to switch between, this could be a huge hindrance. Next, there are some functional limitations. A bigger sensor size usually means a bigger camera, which will result in heavier equipment. The bigger camera will also produce more heat and use batteries more quickly. Another potential hiccup is the lenses that are on the market. While there is a large variety of photo and rehoused lenses that work for full-frame cameras, the industry is lagging behind when it comes to purpose-built cinema lenses. Depending on the type of film you’re shooting, you might fare just fine without a cinema specific lens. However, the differences could be vital to your project. For more information on the difference between lens types, watch our How To Video on lenses. Last, and possibly the biggest potential deal-breaker, is the price. To get a full-frame camcorder or cinema rig, it will cost $10,000at the very least. The only other option is using a DSLR, which will be much cheaper, but will lack the benefits of using a dedicated cinema rig. To explore more of the differences in camera types, watch our episode, “Real World Lessons on the Camera Features That Count.” On top of the cost of the camera, if you wanted to purchase one of the few purpose-built full-frame cinema lenses, it might cost between $20,000 – $100,000. Between that, and extra batteries and other accessories, you’re looking at a very pricey setup. Super 35 VS. Full-FrameWhen it comes down to deciding whether to choose a camera with a full-frame sensor, Super 35, or both, we think it will come down to two different trains of thought. On the one hand, some will look to personal preference to help them decide. Since many Hollywood films are shot with Super 35 sensors, a lot of people will stick with Super 35 to achieve a similar look. If that’s the route you choose, you get the benefit of having a robust catalog of cinema-specific gear. In addition, as full-frame continues to gain popularity, Super 35 gear is coming down in price. For instance, the Arri Amira or Red Helium 8K S35 would be the ultimate Super 35 cinema rigs if money is no object. On the other hand, if you’re looking for a new camera that is going to be used for any and all video projects, investing in a full-frame set up generally allows for both the full-frame and Super 35 look would be your best bet. Cameras such as the Canon EOS C500 Mark ii or Sony FX9 provide every option you would possibly need for sensor size, and many more features. Since full-frame is still relatively new in the camera world you can expect to pay top tier prices for these cameras. While full-frame isn’t going to be replacing Super 35 anytime soon, we see it as yet another powerful option for filmmakers everywhere. What is your preference? Let us know in the comments below. The post Are Full-Frame Sensors the Future? appeared first on SproutVideo. from SproutVideo https://sproutvideo.com/blog/are-full-frame-sensors-the-future.html via IFTTT from https://johnsmith0190.tumblr.com/post/617399793243881472 from https://alvindukes.blogspot.com/2020/05/are-full-frame-sensors-future.html |
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